Aakaarai Avis 

Aakaar AI has made one of the most time-consuming parts of Amazon PPC management much more efficient: identifying and excluding irrelevant search terms before they consume a significant amount of the advertising budget.

During the quarter, the platform analyzed more than 12,000 search terms and negated 1,208 irrelevant terms. Based on the account analysis, this eliminated approximately $19,400 in wasted quarterly ad spend. The important difference is that Aakaar AI evaluates whether a search term is relevant to the product listing before waiting for it to accumulate 10 or 20 unproductive clicks.

Because I work inside the account daily, I can see both the actions taken and the reasoning behind them. It does not feel like handing the account over to an unexplained automation system. The decisions are presented clearly, and I can retain oversight while the AI continuously monitors bids, search terms, and campaign performance.

For anyone managing a large Amazon advertising account, it can save a considerable amount of manual work while helping protect the budget from irrelevant traffic.

Agency owner here. The headline feature for us is the MCP server, which connects Amazon Ads and Seller Central data straight into Claude and ChatGPT. Several of our accounts require alot of customized data points and connecting to Claude so it can build those customizations through Aakaar has been great! My team asks questions, checks performance, and executes changes without ever opening a dashboard. On top of that the agentic AI that has been trained on our PPC playbook now handles round-the-clock PPC optimization across all our client brands and we are able to supervise it. We evaluated a lot of Amazon software before this and nothing else works this way. If you manage more than a couple of accounts, Aakaar AI changes the math on what a small team can handle.

Short Story - Once I integrated Aakaar AI software with my Amazon store, my sales grew 48% and I spent 4% less on Ads. My TACOS dropped from 21% to 14%, ROAS increased from 2.4 to 3.4 - which translated to $30k savings in PPC for the year. I went from 6 years of selling without Aakaar AI, to now seeing how much money and time I left on the table by not having it. Try it out - you will not regret it.

Long Story - With my COGS already as low as possible, inflation rising on a lot of raw materials, amazon fees are fixed, tariffs are increasing; the only levers we have to control margin are: logistics, warehousing, and ad spend. Always trying to fine tune logistics and warehousing, the marketing PPC and Ad Spend was a big unknown and I couldn't tackle it alone. I needed an agent to not only make daily decisions on keywords, but also learn from those decisions. A true agentic AI System. Moving to Aakaar AI has been the single biggest difference in allowing me to grow on Amazon and invest in more inventory while I save a lot of time by trusting the thousands of decisions it made on my ads.

What Aakaar AI did for my small business. Their AI Data Analysis Agent ran an Amazon Marketing Cloud purchase-path analysis and found the long-tail keyword niches our bigger competitors were ignoring - then the Amazon PPC automation scaled into those gaps. Organic sales increased 63% on top of the paid results. A small incremental improvement in metrics has had a multiplier effect on my business.
For smaller brands to compete with the big players in their category, Aakaar AI levels the playing field by actively managing your keywords, learning from it, finding new ones and monitoring those every single day. They even have it down to the time of day that best converts a click to a sale. The dashboard also gives me full visibility to track results, see the decisioning process firsthand and make custom adjustments if warranted. What I like is I can set my targets, my limits, and the Aakaar AI software will work within my constraints and comfort levels as well as monitor my inventory levels and change decisioning based on that. For me it has become a "set it and forget it" application, that lets me focus on other aspects of the business while seeing positive daily, weekly, monthly and quarterly results.

Summary - trusting Aakaar AI software with my online business has by far been the biggest game changer to my bottom line by optimizing my ad spend and increasing organic sales. I am no longer over paying for bids or losing money on sales conversions. It has single handedly allowed me to grow my top line, invest more in inventory and freed up my time to focus on other projects. You do not need to be a $1 million dollar seller to act like one.

Aakaar AI has made managing my large Amazon PPC account with hundreds of SKUs much easier. Before using it, the work was very time-consuming and challenging. Now I mainly just need to tweak a few things.