Overall, ICON provides more value then they charge for, and the team you'll be assigned will work quickly to solve any issues you may have. Time to service is fast, and overall quality is great, even... Voir plus
L'entreprise a répondu
Bien que nous ne vérifiions pas les affirmations individuelles, car les avis reflètent l’opinion personnelle des utilisateurs, certains avis sont accompagnés du statut « vérifié » lorsqu’il est possible de confirmer qu’une interaction avec l’entreprise a eu lieu. En savoir plus
Pour protéger l’intégrité de la plateforme, chaque avis, qu’il soit vérifié ou non, est analysé par notre logiciel automatisé 24 h/24 et 7 j/7. Il identifie et retire tout contenu qui enfreint nos conditions d'utilisation, y compris les avis qui ne se basent pas sur des expériences authentiques. Nous sommes conscients que nous ne pouvons pas tout détecter, et vous pouvez nous signaler tout élément qui aurait pu nous échapper. En savoir plus
Lisez les avis des autres
Happy with the support I got after leaving a 1 star review. I never signed up for a subscription and it wouldn’t let me cancel it. After finally finding an email address someone reached out straig... Voir plus
L'entreprise a répondu
We've been using Icon to create UGC-style ads for our SaaS product and it's been a genuinely useful part of our marketing workflow. The turnaround is fast, the output quality is solid, and it saves u... Voir plus
L'entreprise a répondu
Icon has been a great partner for UGC! From briefing to final delivery the experience was smooth and fast. The editing is dynamic and polished, the human creators feel authentic on camera and everythi... Voir plus
L'entreprise a répondu
À propos de l'entreprise
Coordonnées de contact
169 Madison Ave, 10016, New York, Etats-Unis
- kennan@icon.com
- icon.com
4,0
Bien
75 avis
Aucun historique récent de demande d’avis
Cette entreprise n’a pas récemment invité ses clients à l'évaluer, donc les avis ne sont peut-être pas représentatifs.
A répondu à 100 % de ses avis négatifs
Répond généralement dans un délai de plus d'un mois
Comment cette entreprise utilise Trustpilot
Découvrez comment les avis de l’entreprise sont collectés, notés et modérés.
I really like working with ICON
I really like working with ICON, they are affordable and supplement us a lot of great UGC content for us to scale.
12 mars 2026
Avis spontané
Réponse de Icon
Thank you so much for the kind words Adam! Happy to hear we've been an affordable partner helping you scale with great UGC. Stoked to be on this journey with you :-)
- Kennan (Founder)
Great Experience
We have been using icon for over a month now and have had a great experience with their UGC creators. There has been some minor inconveniences because of website and flow updates, but their team has always been responsive and fixed any issues we have had. Overall, I'm not sure why there are so many negative reviews other than it was a new company trying to work some kinks out. For us, right now, icon has been great.
12 mars 2026
Avis spontané
Réponse de Icon
Thank you so much for the thorough and honest review Brad! Happy to hear our team has been responsive in sorting issues quickly and that the UGC creators have delivered for you. Stoked to be on this journey with you :-)
- Kennan (Founder)
Great experience working with Icon so…
Great experience working with Icon so far. The team is easy to work with, responsive, and the quality of the UGC has been consistently strong.
12 mars 2026
Avis spontané
Réponse de Icon
Thanks so much for the review Tiago! Happy to hear our team's been easy to work with and the UGC quality has been consistently strong. Excited for the journey ahead together :-)
- Kennan (Founder)
Auto upgraded my plan to $249/month!
I didn't like that it prompted me to invite someone to my account and then when I did it auto upgraded me from $39 to a team plan for $249/month. Not cool. Never logged in again.
11 novembre 2025
Avis spontané
Réponse de Icon
Hey Dashiel - super sorry for this. This is a terrible experience and not how billing changes should work.
The processes at the time lacked a confirmation step and didn't make it clear that inviting a user would trigger a plan change. We've since reworked the invite flow to require explicit confirmation before any plan change and we've made the pricing impact clear up front.
If we haven’t already, we'd love to refund you and make this right - please reach out to help@icon.com and I’ll personally make sure it gets processed. Sorry we blew it here.
- Kennan (Founder)
I signed up for a 3-day free trial and…
I signed up for a 3-day free trial and was offered a 4-week extension when I tried to cancel. Despite this agreement, they charged my card in full 3 weeks before the extension was set to end. This is a direct breach of their own offer. To make matters worse, there is no way to reach a human representative; their customer service is non-existent. This feels like a predatory "subscription trap." Avoid this service if you value your time and money.
29 janvier 2026
Avis spontané
Réponse de Icon
Guillermo, our deepest apologies for this experience, it shouldn’t have happened.
Long story short, a backend bug prevented your extension from applying to your account. We have since fixed this bug and audited our processes to ensure it never happens again. We also recognize how difficult it was to get in touch with us, and it’s not the standard of service we aim to provide to our customers.
If we haven’t already: please email help@icon.com and we’ll refund you in full immediately. Going to make sure everything is sorted properly - would love to earn back your trust.
- Kennan (Founder)
poor quality AI cant cancel
poor quality AI. no cancellation self service.
1 septembre 2025
Avis spontané
Réponse de Icon
Hey Joanna, we apologize for the frustrating experience with the platform.
To be honest, the AI toolset we built in 2025 wasn't capable of consistently meeting quality standards. We now work with real human creators with human review in each step throughout the creative process and the output quality has drastically changed.
The cancellation process was also annoying. Making you email support instead of letting you cancel on your own was a terrible friction point and we apologize for wasting your time. We've finally built self-serve cancellation directly into the dashboard so it's just a single click.
If we haven't refunded you already, please reach out to help@icon.com and we'll process it immediately. We’re always here if you ever want to give us another look :-)
- Kennan (Founder)
dreadful
dreadful - total scam. I signed up for the three day trial, then couldn't even access my account once they had my credit card details to cancel it. Like other reviewers here - this is a total sham operation - avoid at all costs
1 décembre 2025
Avis spontané
Réponse de Icon
Our deepest apologies for this. Getting locked out of your account is a terrible experience and should not have happened.
Long story short, we had a serious bug during the trial-to-paid transition where some users couldn't get back in to manage their subscriptions. The access issue has since been fixed and we’ve added a clear, self-serve cancellation path so that cancellation will never be an issue.
If we haven’t already, please reach out to help@icon.com and we'll refund you in full and walk through what went wrong. We worked hard to make sure this never happens again :-)
- Kennan (Founder)
Réponse de Icon
Hey Ted, we are so sorry for this experience.
To be honest, the AI tools we offered in 2025 simply weren't delivering the quality we promised. Since then, we've completely shifted away from the AI ad model. We now work with real human creators with human review throughout the creative process and the output has vastly improved.
We gave you a terrible initial experience. If you're open to seeing what the product looks like now, I'd love to show you and make this right. Appreciate the honest feedback either way :-)
- Kennan (Founder)
A complete scam,never register on this…
A complete scam,never register on this site and, above all, never enter your credit card numbers.
14 novembre 2025
Avis spontané
Réponse de Icon
Régis, we are sincerely sorry for the disappointing experience. I can completely understand why you/team felt like this was a scam.
To put it simply, our early billing flow failed to require explicit confirmation and our cancellation process itself was buggy.
This is now fixed: we’ve added clearer billing confirmations before any charges and self-serve cancellation in the dashboard. We now make sure that our customers are fully aware of any plan changes + of their cancellation options.
None of that undoes your bad experience and it's totally fair for you to be skeptical until we earn your trust back. If we owe you a refund, please reach out to help@icon.com :-)
- Kennan (Founder)
Réponse de Icon
Alliance Connectivity, we are really sorry we left you feeling this way and we apologize for the frustrating experience.
A lot of our issues stemmed from poor output quality as a result of depending too much on AI in our workflows. We’ve fixed this by adding a human in the loop; output quality has drastically improved.
If you're open to sharing specifically what went wrong for you, please reach out to help@icon.com. We'll process a full refund where appropriate and make things right. Appreciate the honest signal :-)
- Kennan (Founder)
Tried it because my boss asked me to…
Tried it because my boss asked me to and it was a total fail. Nothing worked as they said it should. You can't edit any of the ads. Half the time they don't even load. I messaged support and they said "it was a known issue and they'll pass it along to the eng team". No actual help or a timeline for things to be fixed. The bad ai ads did provide some entertainment for me and my coworkers. We had many laughs over the fails.
Then I cancelled within the 3 day free trial and they charged us $199 for "50% off 3 months" which I never agreed to. Very scammy
23 octobre 2025
Avis spontané
Réponse de Icon
Kate, we are so sorry for this. Output quality should have been much better, and you should not have gotten overbilled.
We’ve since fixed the billing flow to require explicit confirmation. We’ve also pivoted away from the AI-only workflow that caused those ad quality issues. We now work with real human creators and incorporate human review throughout every part of the creative process, and ad quality has drastically improved.
If you haven’t received your refund yet, reach out to help@icon.com and we’ll get it done today. Would love the chance to earn back your trust :-)
- Kennan (Founder)
Not What It Seems
AI generated ads make Icon AI look great but don’t be fooled. I signed up for the trial, canceled before it ended, and still got overcharged. When I reached out for help I found out that the entire team I had worked with had recently quit, which says a lot.
The hype on LinkedIn seems inflated by paid bots or fake accounts. I fell for it and regret it. The CEO’s posts are concerning, especially since he encourages people to drop out of college to join his company despite the clear internal issues and high turnover.
Save yourself the trouble and run in the opposite direction.
2 septembre 2025
Avis spontané
Réponse de Icon
Kevin, we’re really sorry for the experience you had with us.
We had a billing bug that didn't register cancellations correctly - resulting in overcharges that should not have happened.
We’ve since fixed that billing logic and have made sure cancelled accounts are never charged again.
If we haven't refunded you yet, email help@icon.com and I'll make sure it's processed immediately. Working with Icon isn’t for everyone, but our current team is very committed to our mission. We’re always here if you ever want to give us another look :-)
- Kennan (Founder)
Charge money without prior consent
In addition to having quite miserable results they charged me 400 without any explicit authorization. Their support email address doesn't respond at all. Looks like there's only one guy working on it, mostly on marketing and money pulling.
14 octobre 2025
Avis spontané
Réponse de Icon
Boris, we deeply apologize. Getting charged $400 without explicit authorization and then not hearing back from support is unacceptable on both fronts.
To be honest, our 2025 billing flow didn't require explicit confirmation for certain plan changes and our support was understaffed. This was a terrible experience for our clients and we have since fixed it.
We've reworked the system so any charge requires explicit confirmation. We’ve staffed up on our support team so we can respond to inquiries asap.
Sorry we blew it here. If we haven't refunded you already, please reach out to help@icon.com and we'll process it immediately.
- Kennan (Founder)
Horrible experience
30 septembre 2025
Avis spontané
Réponse de Icon
We apologize for the disappointing experience, Jelmer.
A lot of our issues in 2025 stemmed from relying too much on AI for output quality. It was a mistake that we didn’t think we needed humans in the loop. We now work with real human creators and added human review in each step of the creative process.
I’d love to hear more about where we let you down specifically if you’re open to sharing :-)
- Kennan (Founder)
Extremely buggy and low quality
Glitchy, buggy, incredibly annoying how it will close you out of your ad mid-edit for no reason at all.
Additionally, 1/2 responses were either GTP hallucinations or just didn't output anything at all .
I have not been this frustrated with a piece of software since download a microsoft family license through a VPN with a forgotten password.
Static ad generation MIGHT BE useful, but can't work for video .
Would be so incredible if the team took one of the seven weekdays to make useable features or debug.
28 septembre 2025
Avis spontané
Réponse de Icon
Lou, we are so sorry for the terribly frustrating experience.
To be honest, the AI models we relied on in 2025 fell short in output quality. On top of that, the platform itself was glitchy and we did not iron out all the bugs like we should have.
We've since stopped focusing on AI ads. We now work with real human creators and with humans to review the output for every brief. We've also heavily invested in platform stability - the bugs and hallucinations you mentioned are now gone.
If we haven't refunded you already, please reach out to help@icon.com and I’ll make sure it gets handled right away :-)
- Kennan (Founder)
another overhyped tool it seems
In my first week of trial and quite dissapointed from the performance. I get the tool is new and they are working on improvements, but then,do not charge such a price for something that is sub-par. Do it like everyone else, start with a low price, get customer feedback and build a loyal base, and keep building from there.
If the goal is a quick exit, then this makes sense. And thats ok, i am just not going to be part of this as a customer.
On the tool-I have only used the image features, the tool keeps mixing up data you input and comes up with outputs that are not really usable for ads.
They claim support is 24/7/365 but i keep getting slow responses (we cannot spend all day online waiting for support).
Pricing is ridiculously high (in line with the hype they have made, since they have so much funds to spend on advertising).
Overall a sub-par performance , from yet another overhyped tool..
6 septembre 2025
Avis spontané
Réponse de Icon
Michael, our deepest apologies for this disappointing experience.
We didn’t deliver in ad quality because we relied too much on AI. We should have recognized this much earlier. We’ve since shifted away from AI tools to a human-led model - we work with human creators and incorporate human review throughout the creative process.
We’ve also invested in platform stability and tripled our support team. We’d love to show you the difference in quality now. Going to do everything we can to make this right :-)
- Kennan (Founder)
Not even a single ad is good
Not even a single ad is good...this website is a scam.
31 août 2025
Avis spontané
Réponse de Icon
Naman, we are so sorry for the frustrating experience.
Long story short, the AI models we relied on weren’t capable of delivering the output quality you deserved and we shouldn't have committed to that workflow until we knew it worked consistently.
We’ve pivoted away from that model and now work with real human creators; we’ve added human review throughout every step of the creative process, from content strategy and ideation, to creation and editing.
We’d love to show you what the platform looks like if you’re ever interested. Hope we can earn back the trust :-)
- Kennan (Founder)
UGH >>> Worst Experience Ever !!
UGH >>> Worst Experience Ever !!
Deceptive promises and terrible support. I signed up as a Founding Partner, lured by flashy promises of “direct access to support,” “unlimited brand workspaces,” and a “100% money-back guarantee.” In reality? I got a bait-and-switch disaster.
From the second I joined, the onboarding process forced me to create initial ads I wasn't prepared to create (and didn't want to create upon sign-up) and instantly burned through my monthly downloads - with no ability to bypass the screen and come back later, taking my time to create the ads I wanted. All I wanted to do was make a purchase, print a receipt, and go away, taking my time to go through everything at another time. But I literally could NOT do that. I was stuck creating ads on the spot and had to choose from limited, generic options, with no creative control in the process.
I reached out to support multiple times for help and despite the supposed VIP access as a Founding Partner, I received slow, unhelpful, and dismissive responses. The whole system was clunky, difficult to navigate, and far from what was promised. Everything was designed to upsell you to a higher plan.
The final straw? I asked to cancel and got double-billed instead for one year of membership. I spent an entire week chasing down refunds, trying to get clear answers, and navigating the mess they created. Hours of wasted time.
Sadly, none of their promises lived up to the reality. The entire platform is geared towards pushing you into a done-for-you service at $1,500 per month. The do-it-yourself platform is not ready for prime time. It’s overhyped, overpromised, and underdelivers in every way that matters. So, if you value your time, money & energy, stay far, far away. I opted to design my ads on Canva using their templates and bought Adsby instead. It was a way better route to go to accomplish the same thing.
29 juillet 2025
Avis spontané
Réponse de Icon
Bonnie, our deepest apologies for this frustrating experience. We are really sorry for this.
We created way too much friction in onboarding. You should not have gone through forced actions just to complete signup or access your receipt. The double charges and refund delays were also embarrassing oversights on our end. This is not the experience we want anyone to have and we really dropped the ball on our support flow here.
Moreover, we underdelivered in ad quality because we relied too much on AI. We’ve since made significant changes - we now work with real human creators and incorporate human review throughout the creative process.
If we haven't refunded you in full already, please reach out to help@icon.com and I'll personally make sure it’s processed today. Would love to make this right for you whenever you're ready.
- Kennan (Founder)
Terrible software which doesn't work at…
Terrible software which doesn't work at all
20 juin 2025
Avis spontané
Réponse de Icon
Nicolas, we are so sorry for the frustrating experience.
To be blunt, the AI tools fell short in output quality and did not meet the quality standards we promised. We’ve shifted to a model where real humans are involved throughout the entire creative process. Ad quality has drastically improved ever since.
Icon is in a much better place now and we'd love to show you how much we've fixed :-)
- Kennan (Founder)
nothing works well, and they are just out to get your money
I started using the service, was given 3 free days to try it. Ran a couple of tries and nothing worked well.
Then cancelled on the first day and they charged me 199usd for that.
Do not trust them or use them, it is a terrible service.
30 juillet 2025
Avis spontané
Réponse de Icon
Hey Christoffer, we are sincerely sorry for the frustrating experience. It is unacceptable that you were charged $199 after canceling on the first day of your trial - this should not have happened.
Honestly, our billing software was not registering cancellations in time. We've fixed the bug so cancellations register immediately and charges require explicit confirmation.
This was entirely on us. If we haven't refunded you already, please reach out to help@icon.com and we will process it immediately. Will do everything I can to make this right.
- Kennan (Founder)
L’expérience Trustpilot
Tout le monde peut écrire un avis Trustpilot. Les auteurs d'avis peuvent les modifier ou les supprimer à tout moment et les avis sont affichés tant que les comptes utilisateurs respectifs sont actifs.
Nous avons des personnes dédiées et des technologies intelligentes pour nous aider à protéger notre plateforme. Découvrez comment nous combattons les faux avis.
En savoir plus sur le parcours des avis sur Trustpilot.
La vérification permet de s'assurer que des personnes réelles écrivent les avis que vous lisez sur Trustpilot.
Offrir des incitatifs en échange d'avis ou demander des avis de manière sélective peut fausser le TrustScore, ce qui va à l'encontre de nos conditions d'utilisation.