SuperBike Factory - South Avis 

Really friendly and a very simple rapid process

This is the 2nd bike I have now purchased from Superbike Factory. Brilliant service throughout. Absolutely hassle free.

Complete and utter farce of an experience. Looks OK at the start - sort of - when they bombard you with email updates when there’s been a change to the status of your purchase. Then you’ve got to log into the portal every time to see what’s happened and half the time nothing’s happened. Used the message thing on the portal to ask a question - just ignored. God forbid if you need to speak to anyone; 10-15 minute wait if you are lucky. They say to use the portal and if you need to speak, you will be waiting for some time and they are really sorry. Absolute amateurs. AVOID. AVOID. AVOID. Oh and the bike? Almost forgot. Don’t know where that is; paid in full a week ago as well. Need to get my money back by the sounds of things…..

Finlay and Jack were brilliant! Very quick and attentive service when dealing with a bike exchange.
I will be going back to the Crawley branch to buy another bike when the time comes.

Unprofessional business with useless staff!
My son took his bike there for its first MOT. It failed. They told him they couldn’t fix it or didn’t have the parts to fix it(which can be bought on eBay!) So we had to book with another garage who did fix it. They said we had 2 weeks to book in for a free re test. We tried on multiple occasions to call with no answer, then I was told I would be called back.
When they did call to book me in they then told me that they couldn’t do a re-test as it’s past the 10 days! How is it possible to book it in within 10 days if there is nobody there to answer the phone! Plus then get the work done via another garage within that time frame too!
They should be honest from the start and tell people that they wouldn’t be able to fix the bike if it had any issues so we could have looked elsewhere. It was just a minor lightbulb change that it failed on! Avoid at all costs!

Was enquiring with superbikefactory for roughly 3 days, had the pleasure of having Finlay from the Crawley branch.
Could not of asked for more from him,he was so helpful and just a really genuine nice guy to chat with. He was very patient with my incisiveness and made the whole process very simple and effortless. His salesmanship is spot on and I really hope he is recognised for that.
Would 1000% deal with Finlay and superbikefactory again, would highly recommend.

NOW RESOLVED

↓↓↓ EXPERIENCE BELOW ↓↓↓

Be very careful Superbike Crawley dealership

I purchased a Yamaha YZF-R1 from Crawley Superbike Factory on 30/3/2026, I paid a large deposit and the rest on Finance through Close Brothers. I returned the bike within 14 days and was told I would get my deposit back within a couple of weeks. We are now nearly ten weeks since I returned the bike and have finally recieved the deposit after months of waiting, I previously called Crawley, they did not answer their phones, I sent text messages and emails and they ignored and did not get back to me. They owed me £1150 and it is a breach of contract that they did not pay me back.
Close Brothers tried to contact them by phone and email but again they could not get in touch with them and advised me to seek help from the Financial Ombudsman and to go through a County Court Judgement (CCJ), which luckily did not end up happening.

Be very cautious if you end up getting finance and pay a deposit to this company.

Could have not picked a better spot to buy a bike from. Can’t recommend it enough. Was picking up the bike during a heath wave and the guys made sure to be as quick and efficient as possible. They even gave me ice cream. Twice lol

Just bought a Tuono from the Superbike Factory in Crawley. What a great experience. From the moment I contacted them to the moment I collected the bike yesterday, the experience has been second to none. The process itself was straightforward, but for me it was the customer care that made it. Shout out to a couple of guys. Arthur who mainly dealt with us. Professional, attentive and helpful throughout. Jack Robinson who made sure the process ran smoothly and Dylan who performed a detailed and professional handover yesterday. All a credit to the Superbike Factory brand. Throughly recommended.

I just bought my Triumph Bonneville from Vin at the SBF and the service was excellent. Vin was very helpful and helped me get back on two wheels after a few years out of it. I would recommend this company as it has a very large range of bikes to choose from. Thank you.

Kirsty was very kind and helpful. The team are really nice and will assist you with whatever you need. I would 100% recommend Kirsty if you want to know anything about bikes. Kirsty and the Superbike Factory team were great in getting my bike back on the road.

Just brought my second bike in a year from superbike factory, both times iv dealt with Jack Robinson and the service has been second to none. He couldn’t do enough for me and the knowledge he has on bikes is unreal. If your looking at getting a new bike go see Jack 100%

Outstanding customer service and really enjoyable transaction. Jack helped us choose a bike and his knowledge and experience was invaluable. Would highly recommend - thank you!

Great service from Jack Robinson at the Crawley Superbike Factory. Went above and beyond with his customer service. Very helpful.
Gary

I placed an enquiry on a bike here and within moments i had contacted by a member of the sales team who helped me every step of the way, he spoke to me like I was a fellow biker and not just a customer. he managed to convince me from what was just a small thought of maybe getting the bike to then knowing for sure I wanted it. After this i called up the south call number and was greeted by kirsty. kirsty spoke through the whole process of how each step will work and offered alternative options for myself, I mentioned i prefer to do things in person for bike sales and within moments she was on google maps locating not just which store was closest to me but how willing i was tp travel to these locations. I had aranged to meet with her in store to set up vehichle finance when my bike started to have indicator malfunctions so I had to postpone. kirsty knew this not because I had told her last minute after not showing up but because she was being attentive enough that i messaged shortly after the incident. this wasnt just kirsty checking up on her plans for the day as she made sure to wish me luck in my repairs and found relatability in a biker missing out on the lovely weather. Kirsty and the Man i innitially spoke to have made this journey of bike purchase feel as if I was really in the dealership Despite my not and I appreciate every second of it. I plan to continue using superbike Factory and I plan to make sure kirsty is who i talk to.

Went to pick up my new bike today and a kind gent helped me names Jack. Very good service will recommend.

Recently just bought a 2023 R7 from the store, and the two members of staff Kirsty and Jack made the whole process so easy and gave me such a good deal, I could not recommend them more

Jack and Kirsty took care of my trade in and purchase of a new bike. They were both very professional and also very passionate about bikes. They are both a credit to SuperBike factory.

Jack and his team were very knowledgeable and helpful. They delivered a great service and excellent customer service

Absolutely shocking !!
My son purchased a Yamaha YZF-R1 from Crawley branch on 30th March 2026, (124929) returned within 14day window. He paid a large deposit to reduce finance payments.
Superbike Factory Crawley have ignored emails and do not answer their phones!
Returned a faulty bike within the 14 days, they took bike back, promised a refund in a couple of weeks but no refund yet and been over eight weeks. Very poor service !