Lilja the Label Avis 

125
TrustScore 4.5 sur 5

4,6

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Lisez les avis des autres

Noté 5 sur 5 étoiles

Tried on so many different swimsuits from other brands but nothing fit and looked good. Ended up ordering from Lilja the label after my friend told me about them. It is so high quality! I feel support... Voir plus

Noté 5 sur 5 étoiles

Pääsin myymälään sovittamaan, joten ei tarvinnut arvailla uimapuvun oikeaa kokoa. Mittataulukon mukaan olisin ottanut kokoa isomman, mutta paikan päällä sovitettuna päädyin pienempään kokoon, mikä on... Voir plus

Noté 5 sur 5 étoiles

Das ist der schönste und hochwertigste Bikini, den ich je gekauft habe. Er sitzt perfekt. Habe das Gefühl er passt sich exakt der Figur an. Ich habe mich bei der Auswahl der Größe an der Größentabelle... Voir plus

Noté 4 sur 5 étoiles

Ihanan väriset ja tuntuiset bikinit! Ostin lagoon gathered ylä-ja alaosan ja niistä tuli omat suosiksit. Toivoisin kuitenkin yläosan ympärysnauhan olevan hieman jäykempää materiaalia jotta olkaimia ki... Voir plus

À propos de l'entreprise

  1. Magasin de maillots de bain

Écrit par l'entreprise

Lilja the Label is a sustainable Finnish swimwear brand established in 2016. Our aim is to create high-quality swimwear both ethically and sustainably. We don’t believe in seasonality and make products that are meant to last both time and use: these are pieces you will love for a long time. Wear them throughout your winter swims and throughout your warmest beach days. The well-being of the planet and the people are our utmost priorities. We believe that a business can only thrive when everyone and everything involved in the product chain is also thriving. Our collections consist of earthy and timeless colours paired with graphic and minimalistic prints that mix together elements from the nature and vintage influences from seasons past. These items are intended to bring you joy for a long time and stay as your swim staples for seasons to come.


Coordonnées de contact

4,6

Excellent

TrustScore 4.5 sur 5

125 avis

5 étoiles
4 étoiles
3 étoiles
2 étoiles
1 étoile

Demande des avis aux clients

Cette entreprise invite régulièrement ses clients à laisser des avis, qu’ils soient positifs ou négatifs.

A répondu à 60 % de ses avis négatifs

Répond généralement dans un délai de 48 heures

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4,6

Tous les avis

(125)

95 avis reçus au cours des 12 derniers mois

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Noté 2 sur 5 étoiles

Return issues

I ordered a bikini. The bottom didn’t fit, and I chose the option to exchange for a different size.
I got the return documents, all filled out by customer service. First I only received the customs documents, however since I have not returned anything out of the country, I didn’t know I was missing the courier documents. I went to the postal office, but had to return back home with the package. I sent an email to Lilja, and pretty soon I also received the package slip. Finally I got the package sent.
Now I see that the package have been in transit for a very long time, I reached out to the courier service who informed me that Lilja didn’t fill out the whole address. They are missing the street address, and only Lilja can update the address by contacting them.

However, Liljas customer service have stopped replying. Now I’m pretty sure I only have half of an expensive bikini for my vacation days. 👎🏻
The quality of the bikini is good, but I will not be buying again.

17 juin 2026
Avis spontané
Noté 5 sur 5 étoiles

The feel of the one piece is so nice…

The feel of the one piece is so so nice. And I love the fact that I can swim or surf comfortably without anything popping out! The fit is divine, which I really appreciate as someone who struggles finding one pieces that fit my figure. For reference, I'm a 36DD, 165cm/5ft 4.5, around 70 kgs and usually wear a UK 10-12 and the size M fit me perfectly, even though I was recommended to get an L by the online sizing calculator. I will definitely order again from Lilja!

11 juin 2026
Avis spontané
Noté 5 sur 5 étoiles

Bikini die niet insnijdt én goed blijft zitten

Ik heb een bikini gekocht van het merk liljathelabel.com⁠ en eerlijk gezegd vond ik het eerst echt heel veel geld. Volgens mij heb ik rond de €140 betaald en dan denk je: het blijft een bikini.
Maar nu snap ik de prijs wel. De kwaliteit is echt geweldig.
Ik ben bijna 50 en draag maat XL/XXL. Ik zocht een bikini die alles een beetje mooi bij elkaar houdt zonder dat het strak insnijdt of doorschijnt. Vrouwen met hetzelfde lichaamstype begrijpen precies wat ik bedoel.
Deze bikini doet dat perfect:
stevige kwaliteit stof
niet doorschijnend
hoge taille die comfortabel zit
blijft goed op zijn plek
snijdt niet in het lichaam
dubbel gevoerd en omkeerbaar
Ik ben er echt super blij mee.
En eigenlijk heb ik nog een tip voor Lilja: omdat de bikini dubbel is, hoe leuk zou het zijn als de binnenkant een andere kleur had? Dan heb je eigenlijk twee bikini’s in één.
Persoonlijk zou ik hem ook nog iets hoger uitsnijden bij de benen en aan de achterkant iets meer cheeky maken.
Ja, tegenwoordig heb je Temu en Shein, maar als je écht kwaliteit wilt en een bikini zoekt die mooi zit bij een voller lichaam, dan vind ik Lilja absoluut het geld waard.

24 mai 2026
Avis spontané
Noté 2 sur 5 étoiles

See through item

My husband got me the flora arc one piece as a gift. I specifically asked for this piece as it has good print. Upon arrival i noticed that the color is very light compared to the definition and photos. Still being optimistic I used it today and OH MY GOD soon as it touched the water you can see everything!! Its very see through. If I can return it i would but its not possible. Just heads up with this particular range model. YOU WILL BE SEEN!! I wont be using it again.

16 mai 2026
Avis spontané
Noté 5 sur 5 étoiles

Highly recommend

The swimsuit is beautiful and fits perfectly. I really like the adjustable straps and it feels high quality. They had much information about sizes etc on the website which helped me choose the right size. The delivery was very fast too. Overall very good experience and I would highly recommend!😊

13 mai 2026
Avis spontané
Logo de Lilja the Label

Réponse de Lilja the Label

Hi Alina,

Thank you so much for leaving this lovely review. 💙 We really appreciate it, and we are so happy to hear you found pieces that fit perfectly!!

Hope you have a great summer in your new Lilja pieces! 😊

Kind regards,
Wilma from Lilja the Label

Noté 1 sur 5 étoiles

Versicherter Versand ist aus Österreich…

Versicherter Versand ist aus Österreich selbst zu zahlen, auf das Geld kann man warten ... grade bei einem Bikini ist es eben nicht so leicht vorab die richtige Größe zu erwischen. Die Qualität ist für mich eine 5/10, die Passform ist ok. Warum man uns Ladies die eh schon mit nicht norm Größen klarkommen müssen nochmal extra ausnehmen muss werd ich nie verstehen

8 mai 2026
Avis spontané
Logo de Lilja the Label

Réponse de Lilja the Label

Hallo! Vielen Dank für dein Feedback.

Es tut mir leid zu hören, dass dir die bestellte Swimwear nicht gepasst hat. Wir bieten immer einen kostenlosen Umtausch an, falls du deine Artikel gegen eine andere Größe oder Passform tauschen möchtest. Wir verstehen, dass es besonders bei Swimwear schwierig sein kann, direkt beim ersten Mal die richtige Passform zu finden, da dies sehr individuell ist.

In unseren Rückgabebedingungen weisen wir klar darauf hin, dass die Kosten für den Rückversand vom Kunden getragen werden. Natürlich hoffen wir immer, dass du mit deinem Kauf zufrieden bist, aber wir verstehen auch, dass manchmal eine Rückgabe oder ein Umtausch notwendig ist. Deshalb bemühen wir uns, den Prozess so einfach und transparent wie möglich zu gestalten und dich bestmöglich zu unterstützen.

Es tut mir leid zu hören, dass der Rückgabeprozess für dich nicht reibungslos genug war. Gerne helfen wir dir weiter, falls du Fragen hast oder zusätzliche Unterstützung bei der Rückgabe oder bei der Suche nach der richtigen Größe oder Passform benötigst.

Vielen Dank nochmals für deine Bewertung und kontaktiere uns gerne unter hello@liljathelabel.com, falls du Fragen hast – wir helfen dir jederzeit gerne weiter! <3

Liebe Grüße
Wilma von Lilja the Label

Noté 5 sur 5 étoiles

Perfect quality

Perfect quality, easy return for the bigger size. Just love swimsuit, I think it must fit and look good in every bodyshapes <3

13 avril 2026
Logo de Lilja the Label

Réponse de Lilja the Label

Hi! Thank you so much for taking time and leaving a review, it means a lot to us! 💙

Hope you have the best summer in your new Lilja pieces!

Kind regards,
Wilma from Lilja the Label

Noté 2 sur 5 étoiles

Misleading Return Policy and Extremely Poor Customer Service

Delivery was fast and the products arrived neatly packaged. However, my experience with customer service afterward was extremely poor.

Before placing my order, I specifically checked the return policy. The website clearly states that prepaid return labels are available for orders from the Netherlands. However, when I initiated a return (I only returned one bikini set because it was not true to size), there was no option to generate a return label. I was forced to arrange and pay for the return myself, which resulted in very high costs.

Customer service later claimed this was because my order was shipped from a warehouse in Germany. This was never communicated to me beforehand. Despite this, I was required to return the package to Finland, increasing the costs even further. This directly contradicts the information on the website.

After multiple attempts to resolve this, customer service refused to offer any form of compensation and stated that I should have contacted them in advance—despite the fact that I had no way of knowing my order would be shipped from Germany.

Overall, this is a very disappointing experience and not what you would expect from a modern webshop with premium pricing. The return information on the website is clearly misleading, and that is a serious issue that should not be allowed.

21 avril 2026
Avis spontané
Logo de Lilja the Label

Réponse de Lilja the Label

Hi Chantal,

Thank you for leaving a review!

We are very sorry to hear that the experience was not great with the return. Unfortunately, there has been some issues on the way with your return, and normally it is of course not meant to take this long or feel complicated. We are so sorry for the inconvenience this has caused.

We have contacted you personally by email, and hopefully we found a solution that works. :) We will make sure to note down what went wrong in this process, to avoid it in the future.

Again, we apologize for the inconvenience, and if there is anything more we can help you with, or do to make you feel appreciated as a customer, please let us know. 💙

Best regards,
Wilma from Lilja the Label

Noté 1 sur 5 étoiles

Not suitable for larger busts

I bought a swimsuit and a bikini here and checked the website beforehand to see if they were suitable for larger busts. The website did not clearly indicate that the fit is not flattering for larger breasts.

After trying on the bikini top, I realized I didn’t need to try on the bottoms because the sizing wasn’t right. To my surprise, after returning the items I received a message saying there was a stain on the bottoms, even though I hadn’t even taken them out of the packaging.

Because of this service and the poor fit for larger busts, I would not recommend ordering here.

22 avril 2026
Avis spontané
Logo de Lilja the Label

Réponse de Lilja the Label

Hi Suzanne,

Thank you for your review and your feedback! We are sorry to hear that your experience with the fit was not as expected.

We have contacted you personally by email to resolve the situation with the return. We hope that we have found a solution that works for both parties.

Let us know if there is anything else we can help you with. If you would like to try another size or model of our products, we would love to help you with finding exactly what you're looking for!

Again, we apologize for the inconvenience of the situation, hopefully we are able to find a suitable solution together. 💙

Best regards,
Wilma from Lilja the Label

Noté 5 sur 5 étoiles

The only swimsuit brand I trust

High quality bikinis and swimsuit. The only swimsuit brand I trust!

28 octobre 2025
Logo de Lilja the Label

Réponse de Lilja the Label

Hi Ronja,

Thank you so much for your kind words! 💛 We’re so happy to hear that we are your trusted swimwear brand. :) It truly means the world to us. Enjoy your swimsuit, and we can’t wait to have you back again!

Hope you have a great summer!

Kind regards,
Wilma from Lilja the Label

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